“The GVRA is a necessary first step toward ensuring great VR experiences for everyone, through collaborating on research and sharing best practices as the field grows and evolves. We look forward to working with our industry colleagues.”
Jon Wiley, Director of Immersive Design, Google
“It is important that we as an industry are working together to establish best practices and common resources for our industry that will drive toward the $120 billion projection by 2020. The GVRA represents industry leaders and hardware manufacturers across the globe who are creating the best VR experiences available.”
Rikard Steiber, SVP, Vive
“We’re still very much in the early stages of VR, so it’s critical that industry leaders work together to create and share ideas on how we can safely build this industry. I’m looking forward to working with other hardware makers to proactively address the challenges we need solve to make VR a success over the long term.”
Jordan McCollum, General Counsel for Oculus at Facebook
“The rapid growth of the virtual reality industry presents many challenges as well as opportunities. It is important that we set a clear precedent for best practices and create a solid foundation from which we can build meaningful progress. Samsung is pleased to join the GVRA and to work with other industry leaders to promote responsible development and adoption of VR globally.”
Tae-Yong Kim, Vice President, Mobile Communications Business at Samsung Electronics
SONY INTERACTIVE ENTERTAINMENT
Recognized as a global leader in interactive and digital entertainment, Sony Interactive Entertainment (SIE) is responsible for the PlayStation® brand and family of products and services. PlayStation has delivered innovation to the market since the launch of the original PlayStation in Japan in 1994. The PlayStation family of products and services include PlayStation®4, PlayStation®VR, PlayStation®Vita, PlayStation®3, PlayStation®Store, PlayStation®Plus, PlayStation™Video, PlayStation™Music, PlayStation™Now, PlayStation™Vue, PlayStation®Original, and acclaimed PlayStation software titles from SIE Worldwide Studios. Headquartered in San Mateo, California, SIE is a wholly-owned subsidiary of Sony Corporation and has global functions and regional headquarters in California, London, and Tokyo.
“As the VR industry is taking off, it is crucial that we increase dialogue among stakeholders to ensure we are building a solid foundation to drive innovation for the years to come. The GVRA brings together industry leaders and fosters collaboration; STARVR Corp. looks forward to taking part in this exciting journey.”
Jerry Kao, CEO, STARVR Corp.